We are bleeding to death because we are invisible

I am having a boring and frustrating easter doing SEO. Everywhere you turn on the internet we are completely invisible and yet all our rivals are there like a rash. The lastest example is Digg. I found there were NO REFERENCES AT ALL TO Winchester on Digg! let alone the more obscure things. I have now put up our first link from Digg. It will help speed up the indexing of the new journalism sub-domain. Please visit it. I also suggest that everyone uses Digg to distribute their lectures or video or whatever you are putting on your blog. If it is any good (ie of interest to other academics, students) then it will get searched and linked to. This will increase the total links to the site (we have only 160 links to the entire Winchester Website - compared to 1,000 for say portsmouth; 10,000 for City University; 50,000 for MIT). It is not surprising that no body has heard of us and that we have such tiny numbers of applicants from anywhere not in passing trade distance of Southampton. Every link got for any subjects - film studies, media production - raises the page ranking for everything else so this is pre-eminently a case for concerted action at the level of the department and school. At the next departmental meeting can we get Keithetr there because I think he is taking on a link role. Also maybe sort out a strategy for the department as well. I don't ebven have the URLs of everyone's personal blogs or websites (apart from Angus at Setanta and Brian at the BBC). If everyone just linked their blogs in a systematic fashion, that would be a start.